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Archive for the ‘SEO’ Category

How To Reduce Bounce Rate of Your Website or Blog

By Daniel Mancini On December 21, 2015 No Comments

How To Reduce Bounce Rate of Your Website or Blog

Do you want to reduce the bounce rate of your website or Blog?

ways to lower bounce rate
Today we will look at what bounce rates are,how bounce rates are measured, why search engines reward sites with lower bounce rates and finally how to reduce bounce rate…

 

What is a bounce rate?

A bounce rate is simply a measurement of the PERCENTAGE of visitors who leave a website (bounce) without continuing to view pages or make use of the links provided within the site.

Bounces happen when visitors only view single pages without looking at others or taking some form of action within the site before a specified time period.

 

How are Bounce Rates Measured?

There is not actual industry standard in terms of how long a visitor must stay on a wesbite without exiting before they are deemed to bounce.

decrease your bounce rate

The bounce rate of a site is more determined by the session time out of the type of analytics software being used (e.g. Google Analytics)

There is no industry standard minimum or maximum time by which a visitor must leave in order for a bounce to occur.

Rather, this is determined by the session timeout of the analytics tracking software.

 

Why do search engines reward sites with lower bounce rates?

For anyone wishing to successfully promote their website or Blog via the search engines it is important to understand how to please them.

lower bounce rate
The search engines (e.g. Google, Bing, Yahoo etc) do not like websites or blogs with high bounce rates.

The simple reason for this is  that it is more often than not a clear indication that the search engine user was not happy with or did not find an appropriate solution or response to the search query they wear looking for.

bounce rates

As a result ot this they have hit the ‘back button’ on their browser and returned back to search engine to conduct another search…

ways to lower bounce rate

Retaining a visitor to your website and providing for them the solutiuon they are looking for means that they do not need to return back to the search engine again.

This pleases the search engines as the more people who find what they are looking for, means more happy searchers, the more happy searchers, the more happy they are with their search engine service.

lower website bounce rate
The better the experience for the searcher, the more chance of them becoming repeat users of a particular search engine.

By pleasing their users, the search engine is then able to gain a stronger hold over their other search engine competitors by having more repeat, regular users.

By helping the search engines provide a better service to their users by providing more relevant, engaging content and useful, helpful solutions for people searching for particular keywords and phrases, you will be rewarded in turn.

blog bounce rate

How To Reduce Bounce Rate ?

When it comes to knowing exactly how to “reduce bounce rate”, there is no realy EXACT startegy, science or technique to it.

Having said that there are certain things that can be done that are proven to be very effective techniques to reduce bounce rate…

improve bounce rate

Remember…the aim of the game is to keep visitors to your website or blog engaged as much as you can. 

Furthermore you need to try to get your visitors to NOT click the back button on their browser as soon as they come to your site.

If possible try to get your visitors to take some sort of other action aside form returning back to the search engines (e.g. submitting their email address into a web form, downloading something, navigating through you site to other pages or blog posts, visiting other internal or external links you invite them to click on etc etc).

 

The Key reduce bounce rate is to provide Engaging Content

 

Another keyword to remember here is ‘ENGAGING’


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Here are a few tips to keep your visitors engaged to reduce bounce rate…

  • Ask questions
  • Add selection boxes / surveys / quizzes
  • Provide interesting graphics and charts
  • Embed videos and audios within site / blog post where possible
  • Feature testimonials, add pictures
  • Write in a conversational manner, try not to bore ypur visitors away!

Engage your visitors with questions…

Remind them what their pain or problem is, remind them what the solution is, what the rewards for applying the solution are and that you have the solution for them by reading your content…

Engaging post titles and ideas to structure your engaging content…

  • “3 Things to avoid…..” (insert number of your choice)
  • “5 Reasons you should…” (insert number of your choice)
  • “How to xxxxxxxxxxx in 5 easy steps…” (insert number of your choice)
  • Pros and Cons of…..(Biased Perspective)
  • Pros and Cons of…..(un biased perspective)
  • The 3 Biggest Mistakes People Make When…….(inset number of choice)
  • “3 Top Ideas For……” (insert number of your choice)
  • “Who Else Wants To…..”

Another extra bonus tip for how to reduce bounce rate is to mask outgoing links from your website or blog to other sites.

search engine bounce rate
The reason for doing this is because sometimes people may visit your site very briefly and click on a link or advertisement that links to another external site.

If they do this within a very short space of time, the search engines may count this as a bounce (even though you are helping the search engines out by providing value to the searcher).

To apply this you can use various plugins for site (if using wordpress) such as ‘GoCodes Redirection‘, ‘Pretty Link Lite’, ‘Affiliate Link Cloaking’ are just a few examples.

It is worth noting however that this extra technique of howto reduce bounce rate should NOT be applied to outgoing links from your website to authority sites but for affiliate links only.

 

basic seo tips for bloggers

 

I hope this has been useful for you, if you have any further questions just get in touch with me by my contact information below.

If you haven’t done so already, go ahead and click the link below to sign-up to my 10 Day Internet Marketing Fast Start Training Course.

I look forward to getting to know you personally, I look forward to working with you and connecting with you personally.

To get your hands on a very powerful vehicle that I am currently using to generate an income stream for myself online…

Click Here, watch the video and follow the instructions.

Once you go ahead and Take Advantage Of This Opportunity, I will be in touch with you and will be there to work with you every step of the way until you reach your vision and beyond!

So Click Here, watch the video and follow the instructions.  Get Started Today!

See you on the beaches of the world!

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additional help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

 Leave your comment below,share and re-tweet if you enjoyed this post “How To Reduce Bounce Rate of Your Website or Blog” and found it useful in anyway.



Top 3 SEO tips for beginners for ranking higher on the search engines

By Daniel Mancini On November 21, 2015 No Comments

Top 3 SEO tips for beginners for ranking higher on the search engines

There is so much online competition for traffic that search engine optimization, or SEO, is critical for those who want to stand out.

People use search engines to find products, new companies, and information.

In todays market, havinseo optimisation tipsg a strong ranking on the search engines can have a very positive impact on the online exposure your business receives.

You can optimize your website by using a lot of different techniques.

When the system is efficient, results will be more relevant.

The following 3 SEO Tips for beginners will help shed some light on the types of things you can do to increase your chances of ranking higher on the search engines…

SEO Tips For Beginners…

(1) Use Pay Per Click

search engine optimisation techniquesWith Pay Per Click (PPC) advertising you literally bid to rank your site/web page(s) higher on the search engines.

Search engines (such as Google) will require you to bid for the price you wish to pay per click to your landing page, i.e the web page you wish people to arrive at subsequent to clicking on your ad.

Some very effective affiliate marketing campaigns rely on pay-per-click arrangements for generating revenue.

Although the profits start small, they can rapidly increase based on affiliate referrals.

PPC advertising is not just limited to the search engines however.

search engine optimisation guide

While PPC is a form of Search Marketing in it’s own right, it is still a branch of SEO.

Take a look at the above image which depicts the search engine results for an entered keyword on Google.

If you use PPC, the ads you successfully bid for will appear at the very top and on the right hand side column.

This is where all of the inorganic results appear (i.e. the paid search results)

You can also bid to place your ads on other websites; Facebook being an excellent example the offers PPC advertrising (an arguably cheaper and more effective method of PPC).

If done correctly PPC can procuce amazing results for people.  Alternatively PPC horror stories aren’t rare either.

Pay Per Click advertising on the search engines ins known as INORGANIC SEO.

While the down side of this being that your ‘top slot’ on the search engines will last only as long as your most recent campaign, you will benefit on the other hand from almost INSTANT results.

 

search engine optimisation tutorial

Aswell as the luxury of honing your PPC campaigns down to a total SCIENCE and the possibility of writing your own checks each month subsequent to working out things such as your conversion rates, cost per clicks etc etc.

While the skill of successful PPC markeing is by no means rocket science, it is something you’d better study first before embarking on a PPC campaign.

PPC certainly can benefit your business, but make sure you know what you’re doing first!

 

(2) SEO Tips for Beginners

One of the most basic SEO Tips for beginners is to ensure that searsearch engine spidersch engines are able to  find you easily.

Give web spiders directions on making their way around your site, and they will more easily pull up your page due to keywords…

Correct use of keywords and metatags will help drive visitors to your site by allowing search engine spiders to properly rank your page in the listings.

Be sure to put your keyword in your site’s page title.   Choose a smart, appropriate title that will give users arriving at your site a good first impression.

Help them out by featuring a site map.

This shows what is imposearch engine spiders and robotsrtant on your site, and it gives the search engine spiders an idea of how you website works.

Search engines are known to be attracted by a site map.

Devising a site map may help SEO, and also help visitors find their way around your site once they arrive.

 

A site map is a great tool to help people locate pages within your website.

Visitors can use the site map to navigate your website. The more navigable your site is, the more traffic you will get.

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(3) Get Busy Blogging

Having a Blog (such as this one) is one of the best strategies you can use to generate ORGANIC, residual, long lasting wholesome search engine rankings.

CONTENT IS KINGblogging for beginners

By becoming a profilifc producer of informative, engaging, useful and helpful content, you are making the search engines job easier.

That is you are helping them to help search engine users find informative, useful and helpful solutions to whatever it is they were searching for online (in this case being your search for “SEO tips for beginners” or something of that nature).

By assisting Google (for example) serve their service users better and in turn obtain repeat business, they will rewward you richly by ranking YOUR blog post(s) higher up on their search results.

Should Google deem your blog post(s) to be of high value and relevancy to the searches being conducted for any particular keywords or phrases they will rank your blog post higher.

Starting a blog about your website and participating in other related blogs can be one of the best SEO tips for beginners to consider…

The algorithms used by search engines are particularly favorable towards blogs. Blogs are consistently updated and have structured data, both things algorithms like.

As a genral rule of thum…

The more quality backlinks you have to your site, the more social popularity your site has (i.e the number of unique facebook likes, tweets, google +’s etc) and the higher ‘Page Rank’ your site has, the higher your page is likely to rank.

basic seo tips for bloggers

 

I hope this has been useful for you, if you have any further questions just get in touch with me by my contact information below.

If you haven’t done so already, go ahead and click the link below to sign-up to my 10 Day Internet Marketing Fast Start Training Course.

I look forward to getting to know you personally, I look forward to working with you and connecting with you personally.

To get your hands on a very powerful vehicle that I am currently using to generate an income stream for myself online…

Click Here, watch the video and follow the instructions.

Once you go ahead and Take Advantage Of This Opportunity, I will be in touch with you and will be there to work with you every step of the way until you reach your vision and beyond!

So Click Here, watch the video and follow the instructions.  Get Started Today!

See you on the beaches of the world!

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additional help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

 Leave your comment below,share and re-tweet if you enjoyed this post “Top 3 SEO tips for beginners for ranking higher on the search engines” and found it useful in anyway.



2 Cheap, Quick And Effective Ways To Build Quality Backlinks

By Daniel Mancini On September 24, 2015 No Comments

2 Cheap, Quick And Effective Ways To Build Quality Backlinks

 

The topic of today’s post is going to be ‘2 Cheap And Effective Ways To Build High Quality Backlinks’

So I have a question here from someone who asks…

I recently acquired a sports website and was wondering where to get high quality backlinks for my website.  I was thinking of some sports forums but could not find any such active forums. Any ideas of how to get quality backlinks to drive traffic to my website?

So there are so many different ways to get quality back links to your website…

different types of backlinksWhat you want, is a variety of different types of backlinks.

You want social backlinks and you want .gov backlinks.

You also want backlinks from websites with a good reputation with Google.

So you want quality backlinks basically and really, obviously it’s a whole training video in itself, thoughts together but if I could recommend you a website to go to straightway which requires very little effort on your behalf.

One of the websites which I use to get high quality backlinks is you can start off by visiting a site called social Monkee

Social Monkee is a fantastic way to get high quality back links to your website I believe they do offer a free service, although to be honest with you I would really highly recommend getting the paid service and they offer different packages.

And what makes social Monkee good is not only do they offer a service where they submit your posts, so your website that you want to get ranked to a variety of high-quality websites to get backlinks from.

They also have a social syndication and social sharing sent up where other members of social Monkee share your posts on their social media platforms.

And what makes this good is not only are you getting backlinks from different types of websites, but you’re getting backlinks from social websites as well. So you’re getting credibility from social networking websites which adds to to the links that you’re creating for that particular blog post.

Hear

So not only are you getting social backlinks that Google and the search engines place great emphasis on but also you are getting backlinks from high-quality websites also with a good Page Rank.

So you want backlinks from web pages with good Page Ranks and you want backlinks from websites with high page ranks from social networking sites, like Facebook and twitter etc.

Another website which I would recommend you use is ‘Only Wire’.

Only Wire’ is another excellent way to get backlinks from social networking sites at the click of a button.

I’ve also included the link to ‘Only Wire’ beneath this video, and so what you do with only wire is the same procedure really with social Monkee.

Although Only Wire is mainly focused on social networking sites to get social backlinks.

So what you do on both sites really is simply log into the back office then submit your link add a title and a brief description and the keywords that you want this particular post to rank for.

Once you have submitted your post, it will get blasted to all of these websites and social media sites all getting you loads of link juice and backlinks to your website, web pages and blog posts.

So Only Wire and Social Monkee I believe are excellent places to start to start getting high quality back links.

how to get high quality backlinks for your website

 

What I would also recommend you do is I would order a gigg on fiverr.com for someone to manually create social profiles for you, (so they aren’t your personal profiles) because you don’t really want to be blasting loads of links your friends and family and all followers.

You don’t want to be spamming people.

So what I suggest you do is go on fiverr.com and get an outsourcer to create loads of fake profiles or secondary profiles that you share links on.

Once you have all of these new social profiles created for you on on all of the different social platforms, I would recommend you use those social profiles when you join the social sharing centers in social Monkee and Only Wire.

So go ahead on fiverr.com order a gig and get someone to create social secondary social profiles for you and then sign up to only wire and Social Monkee and join the social sharing centers in both of those places.

Then what I would do is every time you have a blog post or page that you want to get back links to submit it through only wire and social Monkee (I’ve actually created you a video, a brief demo of how to submit to social Monkee Click Here or see below).

So go ahead and watch that tutorial video and let me know how you get on.

And if you have any further questions just go ahead and email me or contact me by my social networks (I have included all of the contact information below).

So go ahead sign up to social Monkee, sign up to Only Wire and go ahead and get your secondary social profiles created and start using social Monkee and OnlyWire to get high quality backlinks from high PageRank websites.

So websites with a high PR rank and also social backlinks and this process is very simple.  It won’t take you more than 2 minutes to submit your pages and posts to get back links.

So I hope This Has Been Useful For You.

I look forward to connecting and working with you personally.

To get your hands on a very powerful vehicle that I am currently using to generate an income stream for myself online…

Click Here, watch the video and follow the instructions.

Once you go ahead and Take Advantage Of This Opportunity, I will be in touch with you and will be there to work with you every step of the way until you reach your vision and beyond!

So Click Here, watch the video and follow the instructions.  Get Started Today!

See you on the beaches of the world!

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additional help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

 Leave your comment below,share and re-tweet if you enjoyed this post on “How Often Should I Blog And What Rate?” and found it useful in anyway.



Top 3 Things To Enhance The Power Of SEO For Your Business (Part 2)

By Daniel Mancini On June 8, 2015 No Comments

Top 3 Things To Enhance The Power Of SEO For Your Business (Part 2)

This is a follow up from the last post titled: Top 3 Things To Enhance The Power Of SEO For Your Business Part 1 (Click Here To View) where I said that that there were three key components of effective SEO which can actually be further broken down into ONE KEY COMPONENT.

This is the key ingredient really to making sure that your website, posts and content is found on the first pages of Google and the search engines…

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Frankly…what it is can be summed up in one word…“QUALITY”

QUALITY

That is the be all and end all of everyhting that you do online…

produce quality contentThe key thing to understand is that Google and the search engines are constantly refining their approach to fining quality. That is the aim of Google.  They want to find quality.

That is what they are all about

They want to find quality websites to give to their searchers who are searching for problems, so your first and your last aim should be to become a prolific producer of quality content.

If you just focus on offering value, Google will pick up on it.  There is no escape from the power of quality and there is no escape from the power of being driven by value.

All SEO tricks, tips and ploys and marketing tactics aside, all of these get blown out of the water in the face of pure quality. Your primary focus should be to just focus on delivering value, delivering quality content, and doing this on a consistent basis.

Whats the definition of “consistent”??

Whether you are doing it every day, every other day, every week or every month, make sure you are consistent with it.

So if you decide you’re gonna post everyday… make sure you that you are doing it EVERY DAY

If you decide you’re gonna do it weekly or bi-weekly, make sure that you are doing it EVERY WEEK, or EVERY two weeks without fail

If you decide that you are going to do a monthly post… do it EVERY month.

But make sure that you are consistent

And make sure that you are giving QUALITY.  Make sure that you are a yardstick if quality  One of my favourite quotes from the late, great Steve Jobbs is “be a yardstick of quality”

This is the secret ingredient behind everything

All of the tips, all of the keyword research, all of the black hat SEO aside…all of this counts for nothing without quality.  Regardless of whatever update or whatever algorythm Google introduces next…

consistent producer of online content
If it’s a penguin update, panda update or whatevertheir latest update is going to be, because Google are always changing their algorythms and you can only manipulate Google for so long.

enhance the power of seoOne period they are going to be placing greater emphasis on social backlinks, another update they are going to be placing greater, emphasis on whatever type of thing they are placing greater emphasis on, on that partiular time.

There is only so much manipulation and keeping tabs on Google that you can do sooner or later you are going to get wiped out if you’re not focused on quality content, you’re gonna get wiped out sooner or later.

So your best bet in the long run is to just be a consistent, prolific producer of high quality content giving value to the market place and giving value to Google’s customers.

serve the market placeIf you just go with this intention and do that on a consistent basis, you cannot go wrong my friend.  You will soar on the search engines your content will go viral you will rank highly and your website will become an authority site.

Just focus on consistently producing high quality content whereby you are giving alot of value, you’re answering questions and you’re solving problem for peole.

 

This is the secret ingredient to succeeding in any business whether it’s online, and especially with SEO and content marketing.  Quality content is KING

 

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additionaly help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.STo get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

Leave your comment below,share and re-tweet if you enjoyed this post on “The Top 3 Things To Enhance The Power Of SEO For Your Business (Part 2)” and found it useful in anyway.



Top 3 Things To Enhance The Power Of SEO For Your Business (Part 1)

By Daniel Mancini On June 8, 2015 No Comments

‘What Is SEO? How Do We Define It? And What Are The Three Key Things That We Can Do To Ensure That You Are Enhancing The Power Of SEO To Benefit Your Business?

For Part 2 Of This Post (Click Here)

So What Is SEO?

SEO is simply an abbreviation for ‘Search Engine Optimization’

What is ‘Search Engine Optimization?’

Search Engine Optimization is simply ‘optimizing your website to ensure that it ranks in the top 10 search results, on the first page of the results pages of the search engine, when a particular keyword (or keyphrase) is typed in.

For example…

what is seoLet’s say someone’s business is that they are a Chiropractor in New York.  So if somebody types in the keyword “Chiropractor New York”.

Their objective would be for their business to appear in the first page of the search results. At least in the top ten search results that appear when somebody types in the keyword “Chiropractor New York”.

Basically, it’s optimizing your website so it performs well in the search results when anybody types in a particular keyword on Google, or indeed any other search engine.

So ‘How Does SEO Work?’

As I’m sure you can appreciate, there are whole books written on this topic. “How Does SEO Work?” is a very vague and very broad question…

However, we can actually answer this question in just a few short sentences…

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How Does SEO Work?

Simply put…

how does seo workIf you put customers (i.e. the customers of the search engine, i.e. the searchers) a good user experience, then you will be ranked on the first page of Google.  

It’s a simple as that really…

Basically, the search engines have certain statistics and certain things that they measure, and certain algorythms that they operate by, which they use to define whether you are giving their customers a good user experience.

For example…

If your website is helping to solve the problems of the searchers, Google will give your website higher weight over others.

Things like ‘The Bounce Rate’, which is basically a measurement of how long people stay on your site.

So think about it…

reduce your bounce rateIf somebody types in a search term (e.g. ‘How To Cure My Arthritis’), and they come to your website and they are spending a significant amount of time on your website, it shows that your website is of value to that particular user.

Having a low bounce rate and getting people to stay on your site for longer, causes search engines to look upon your page favorably.

And also other things like if people don’t click the back button.  If searchers land on your page and then you lead them to a further call of action (for example a sales page).

how do we define seoSo if they come onto your website, read what you have to say, and are satisfied with what you are offering…

…and then they click on a link in your website and then are redirected to a different location as opposed to turning back to the search engine and searching again…

That’s another indicator that you are actually providing the searcher with the answer that they are looking for.

So by reducing the bounce rate, by keeping people on your website for longer, and actually giving them a clickable action that they are doing once they visit your website are two ways that you can let Google and the search engines know that you are giving their customers what they need.

So How Does Search Engine Optimization Work?

Basically, by letting the seach engines know that you are giving their customers (i.e. the searchers) a good service.

So search engine optimization…

What is it?

It’s ranking on the first page or the top te search results of the search engines (i.e. Google, Yahoo, Bing etc)

How does it work?

You provide the searchers of the search engine (i.e. the search engine’s customers) with good service.

So that’s how it works…

So what arthe three things that you can do to ensure that you are best enhancing the power of search engine optimization.  So how do you ensure that your website is actually meeting the criteria that Google want you to meet?

Basically…

Fundamentally, there are basically THREE things that you really nee to be doing to ensure that you rank on the first page of Google and the search engines.

And essentially, theses three things can even be broken down even further into one thing that you need to be doing on a consisten basis…

So we’ll talk about them now…

So what are these three things?

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1. Ensure that your website is organised and is easily navigable by the user.

So make sure that all of your content is organised very nicely, and that it’s very easy to navigate.  

Make sure that navigating your website is very clear, very simple and that all of your content is structured accordingly, so that it’s in all different categories and that it’s all really neatly tied together.

And also, you want all of your content to be RELEVANT.

how to do seoSo you want your website to be easily navigated and you want your content to be relevant to a particular purpose.  So make your website specific (as possible) and make it easily navigatable.

That’s the first thing that you want to do…

So basically, you want to give visitors to your website a good, general user experience.

Not only do you want your website to be easily navigatable, your content to be structured and in order very clearly, you also want to make sure that your website loads very quickly, so that it has a good performance, so that it doesn’t take too long to load up.

So make sure that it loads quickly, it’s a efficient website, it’s easily navigable and it gives users a general, good user experience.

how to make an online business

 

2. Ensure that each page of your website is linked to only one keyword or key-phrase per page

And when we are talking about per page, we’re talking about per post. So every single URL is classed as a page…

how many keywords per pageSo say for example. If you are watching this video now on my blog, this will be a post, there will be a specific URL for this particular post and this post is what the search engines define as a “page”.

So remember

 

Google doesn’t actually rank WEBSITES…It only ranks PAGES…

So it won’t look at your whole website, it will just look at a particular page, and rank that accordingly. So make sure that every single page (i.e. every single post that you do) is only linked to one keyword or keyphrase per page, and that it is relevant to the niche that you are involved with.

So that’s step two.

Make sure that every page is keyword relevant, and you only target one keyword per page.

So regarding the question: What Are The Three Key Things That We Can Do To Ensure That We Are Enhancing The Power Of SEO To Benefit Your Business? the first two are concerned with ‘on page optimization’ (i.e. to do with what your website is doing and what’s on your website).

 

3. Make ure that your ‘off page optimization’ is sufficient.

What do we mean by ‘off page optimization? Basically, we’re talking about back-links really…

We’re talking about backlinks to other websites, so make sure that your website / web page is in someway linked to to other websites…

Be that social networking sites, high authority sites.

off pageAs you may know, there are certain websites that have high authority. For example Google is a high authority site, Facebook is a high authority site, Yahoo is a high authority site.

There are loads of high authority sites. You want to ensure that you have good off page optimization, and that your blog or website has backlinks to other high authority sites…

Sometimes you might hear people coin the term “white hat” and “black hat” SEO.  In truth, there is no such thing as white hat SEO.  If people appraoch your business and are talking about offering you white hat SEO services, frankly it’s a fabrication.

There’s no such thing as white hat SEO.

black hat seiFor the want of a better word, you have to manipulate the search engines There has to be a degree of manipulation of the Search engines.

There’s no such thing as pure, clean, white hat SEO…

Let’s say you have to positively manipulate the search engines in some way…

By getting loads of back-links, there are certain software and techniques that you can incorporate into your marketing strategy to ensure that you are getting high quality black hat SEO backlinks from high authority sites to your website and web pages…

So that’s the third thing…

You must ensure that you are getting high quality, high volume, backlinks to your wesbite and web pages which is basically what we call “off page optimization”…

So these are the three things that you need to focus on today to start harnessing the power of SEO.  And like I said, this is a very detailed subject, there are loads of different tips and tricks that you can us.  Not that you should feel overwhelmed, it’s very easy.  You can learn this stuff in a very short space of time.

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additionaly help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

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Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.STo get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

Leave your comment below,share and re-tweet if you enjoyed this post on “The Top 3 Things To Enhance The Power Of SEO For Your Business” and found it useful in anyway.



What is SEO? How does SEO work and how can I get my website to rank on the search engines?

By Daniel Mancini On April 15, 2015 No Comments

What is SEO? How does SEO work and how can I get my website to rank on the search engines?

If you are serious about marketing your business online effectively, SEO (Search Engine Optimization) should defnitely be a marketing stratefy that you should think about employing.

As I’m sure you can appreciate, Search Engine Optimization is a very in depth, broad subject.

There are whole books, seminars and courses that are purely focused on this tactic, so it’s not something that can be fully covered in just one blog post.

what is seoThere are so many tactics, methods and strategies when it comes to SEO that it can initially seem quite daunting, especially if you are new to Internet Marketing.

But listen, don’t let this overwhelm you.

In essence there are only three, key things that you need to do in order to get your page ranking on Google and the search engines.

And this can be broken down even further to essentially ONE basic thing that you need to do in order to get the search engines to recgonise you and rank your page above your competition.

Besides! You know I’ve got your back and have loads of cool tips, tick and strategies to help you…

Off Page Optimization Tips (Click Here)
Blog Post SEO Tips (Click Here)
Organic SEO Traffic tips (Click Here)

Like I said, dont worry, stick with me and we’ll nail this together.  It really is easy stuff!

So, let’s get straight into things…

What is SEO and how does it work?

Ok SEO (Search Engine Optimization) is simply “the things you fo for the pages of your website so that are founf by Goog and to ensure they are shown in the top ten results when people search for something related to your business”

what is seo and how does it workSo let’s say you are a mechanic in London, for example…

Whenever someone types in a particular key phrase into Google (or other search enfines) e.g. “mechanic in west London”, your goal is to ensure that your business web page ranks in the top ten search results (i.e. the first page) whenever someone perfoms that particular key phrase search.

Great!

So how does SEO work?

How do we get our web page to rank in the top ten search results when a particular key phrase is searched for?

how doe seo workAs we touched upon earlier, there a hundreds of theories and strategies (if not nore) as to how exactly to go about doing this, may of which are fantastic and ineed work extremely well.

On flip side, a lot of it is hogwash and if applied can actually serve to harm your marketing efforts and have to opposite effect.

So look…

First things first…

Let’s clear up a few misconceptions first…

Google is here to HELP us! Google is our friend!  They have provided u with an AMAZING platform for which to everge and promote our business to the world or indeed locally!

What’s more they are giving us the fantastic privalidge for FREE!

search engine optimizationThe main goal of Google (and indeed every other search engine) is to provide a continuously improving and increasingly effective service for it’s users (searchers and advertisers).

What Google want for their searchers is that they have a good experience and get the answers to their queeries whenever they conduct a search.

Simply put…

If you scratch their back, they’ll scratch yours.


If you help Google and the search engines achieve this, then they will reward you by giving your web page a greater weight on the search results.

There are various ways they measure whether you are doing this for them (which is another blog post altogether), e.g. the bounce rate of your site.

What’s important to understand is that Goole are contiuously fine tuning by what means a page qualifies to make it to the first page.

Hence why if you are always purely trying to manipulate Google without offering high quality content and valuable information in return, you’ll be forever playing catchup.

So this leads us to our third question…

How can I get my website to rank on the search engines?

empower network env3

Simply put…

There are three boxes that you will need to tick in order to maximize your chances of being giving the green light by Google.

The more competitive the keyphrase you are targeting, the greater extent to which you will need to ensure you are meeting the following criteria…

Note the following three points down…

1.  On page optimization.

Your site ought to load quickly, be easy to navigate, look good and be logixally laid out so that people can find your content in the easiest and simples way possible. 

on page seoEvery single page on your website should be related to your website’s overall theme (e.g. beauty related if you are selling beauty products).

Furthremore, you must ensure that every single page is optimized for just ONE keyphrase.

REMEMBER: While Google and the search engines place a certain emphasis as to the authority of a particular site, they ONLY rank web PAGES.

Each page (i.e. each post) has it’s own unique value to Google and the search engines).

prolific producer of content

2. Off page optimization

This is basically where you get your site linking back to as many high quality, AUTHORITY sites as possible. 

The more authority links you can get back to your website, from high authroity trusted websites (there are LOADS out there more about this on the blog post I created for you HERE), the greater the chane that Google and the search engines are going to view your content as something they can offer to their customers.

Authority websites are sites that Google feel are trustworthy in your niche/ content topic.

A strong word of warning here…

offpageseoThings are not as black and white as they used to be, and gone are the days of being able to purely manipukate the search engines by simply keyword stuffing your website and getting software that blasts thousands of backlinks to your website..

That game is long gone, and thankfully so!

If you intend to play this game, it will only last so long until Google finally cotton on, release a new update algorithym and before you know it your site gets completely wiped out, along with the income stream and business it was generating for you.

As I mentioned earlier, this can be broken down into one single aspect that essentially ties EVERYTHING together.

how to make content for your blog

Which brings us onto the third point…

 

3. QUALITY and VALUE

Quality, Quality, Quality.  Value, Value, Value!

Above EVRYTHING else, this really is the most important aspect of your SEO game plan.

quality contentMake sure that the content you are producing is not only of extremely high quality and value, but make sure you are doing in consistently also.

It  might sound ciche, but this really is the single most important thing you can do to make sure your web pages rank reamin prominent on the search engines for the long run.

Ensure you are producing, high quality contenct on a consitent basis and you are scratching Googles back as well as giving tremendous value to the market place.

compelling content

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additionaly help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com

BuildingABrandOnline/InternetMarketingTutorials

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

P.P.P.S: To join our Prosperity Team and have access to these daily training webinars, morning mindset calls, continually updated trainings, marketing tools and much MUCH (MUCH) more, Click Here, sign up and I’ll be in touch with you

Leave your comment below,share and re-tweet if you enjoyed this post on “What is SEO? How does SEO work and how can I get my website to rank on the search engines?” and found it useful in anyway.



Off Page Optimization Tips To Help Rank Your Blog On The Search Engine Results Pages

By Daniel Mancini On September 21, 2014 No Comments

Off Page Optimization Tips To Help Rank Your Blog On The Search Engine Results Pages

This is the third of a series of posts about blogging for SEO.
Today we’ll be looking at blog post SEO tips to help rank your blog on the search engine results pages…

off page optimizationIf you remember from the first post in this mini series on SEO for blogging, we said that off page optimization basically comes down to how many quality links you can get back to your web PAGE (i.e. your blog post).

All things being equal, the web pages with the most quantity of backlinks rank best.

You see…

QUANTITY backlinks rank pages, are easier to get and will help you rank for most keywords…

QUALITY backlinks also rank pages.  However ONE Quality backlink (Page Rank +1) is more powerful than 100 PR +0 backlinks…

 

search engine optimization techniquesIt’s a good idea to invest money on QUALITY backlinks, rather than sheerly focusing on quantity.

It’s also important to note that a VARIETY of backlinks are also important. Examples being…

 

 

  • 3rd party websites
  • Search engine directories
  • Social media sites/networks
  • Blog posts (other people’s blog posts)
  • Press releases
  • Online articles / article directories
  • Forums

 

off page optimization techniquesAs you may know, from time to time Google change their algorithms.

This means that during one period of time Google have preferences and place more weight on particular types of backlinks, and then after another update, they give more emphasis to other types…

 

By always diversifying our backlinking efforts we can survive more of Google’s updates, otherwise known as the”Google Dance”!

Another VERY important thing to note is that link IP and diversity is CRITICAL…

Search engines do not count multiple backlinks to the same IP address from the same page.

what is off page optimization This is why using automated software that creates thousands of Twitter accounts for backlinks is a complete waste of time, but a mistake that many Internet marketers make.

Be wary of trying to cheat the search engines too much!

Simply put, once our high value, keyword optimized content is produced for our blog post, our most critical activity is to get as many backlinks (quality & quantity) as possible, AND as many social rates as possible (i.e. likes, comments, share, retweets, +1’s etc etc).

how to do search engine optimization

Taking things up a level, let’s take a look at the following method of operation for top notch off page optimization

1.  Bookmark links (quantity)

2.  Article directories (quantity)

3.  Blog networks (quantity/quality)

4.  Social media shares (quality)

5.  High PR links (quality)

6.  .edu / .gov links (quality)

7.  Web 2.0 links (quality)

8.  Link wheels / link pyramids

 

Method of operation for off page optimization:

Get 1-2 backlink types then wait 48 hours.  Then get another 1-2 backlink types and wait another 48 hours again.  Focus on quality backlinks if your budget allows…

search engine marketingThen, if your blog post is not ranking on page one of Google within 4-6 weeks, start backlinking from web 2.0 sites.

If needed, also start backlinking from .edu and .gov sites.  Monitor results and then if needed, also start getting backlinks from a link wheel.

Remember that not every page is always going to rank.  Be sure to create, publish and promote, rinse and repeat.

Providing you have the right tools, and have done appropriate KEYWORD RESEARCH (which we will be covering on subsequent blog posts), then you should see approximately 50% of your pages rank well on Google.

Following the aforementioned daily method of operation, let’s take a look at some of the tools we can use to help us with our off page optimization

Pingler – Ping each page you create

Onlywire

– Tribe Pro

Social ADR

Social Monkee

– Backlink Booster

– Fiverr.com – a very useful site to get .edu/.gov links from, aswell as linkwheels and other useful off page optimization gigs from.

 

seo off page(Obviously there are a tonne more tools available, and you should invest in as many tools as you can in order to get as many BACKLINKS as possible for your off page optimization, but the above list is a good amount to start with)…

In fact, in the beginning, if you upgrade to ambassador member level with social monkee, they have a fantastic social sharing centre there, connected with onlywire.

So things like TribePro and Social ADR can be additional purchases to pingler, onlywire, social monkee and backlink booster, if you have the budget.

organic search engine optimisationRemember, once you get to grips with the process of off page optimization, you simply map out the marketing strategy, and eventually hire an outsourcer to execute the strategy for you…

You don’t need to spend all of your time doing dry, boring tasks like off page optimization (unless you really enjoy it!), when you can hire an outsourcer to follow the plan for you.

 


Granted, in the beginning phases of your business you might want to do it yourself, but eventually when you start 
generating revenue, you want to get outsourcers to manage the systems you have created.

how to do off page optimization

Keep in mind that SEO is a long term strategy that takes time and commitment.

rome wasnt built in a dayRome wasn’t built in a day, rather it was built daily, day in, day out, regardless of whether they felt like it or could be bothered or not!

The same mentality should be applied to your blogging and SEO strategies…

Keep an eye out for search engine activity and patterns, and continually measure and review your results to see what’s working for you.

Keep a notepad file for each page you create, per keyphrase, listing all your URL’s.

Also, after publishing your blog post, try to post your content into at least 2 more places.  If you post your content into multiple places, you have the chance of even ranking for 3-4 of them on the search engine results pages…

 

15 k formulaIf you found this short blog post on off page optimization techniques useful…

…I would highly recommend you Invest In Your Education And Purchase The 15 K Formula within the Empower Network.

 

Modules within this product go WAY WAY more into in-depth detail on search engine optimization and blogging from Industry leaders who are using exactly the same strategies they are teaching you  (as taught in the training series) to earn 6-7 figures online every single month.

The how to product in Empower, the $15K Formula is “Evergreen” and is constantly being updated as new strategies hit the marketplace. The $15K Formula is created and updated by leading marketers who are getting extraordinary results.

search engine optimization toolsThe strategies and marketing tricks in the $15K Formula can be used in any business, and that is why people in the Empower Network are raving about the product.

If you are serious about becoming the best marketer you can be and serious about promoting your business online in the best way you can, I would strongly advise you to Invest In This Product Today.

Not only are you receiving lifetime access to continually updated, first rate, evergreen training from industry leaders and 6-7 figure month earners (using the exact same strategies in their business), you are also able to keep 100% commissions on all sales you make with this product also.

internet marketing trainingAfter you Invest In This Product, you could effectively get it for FREE by just refferring this amazing product to just one person only.

Not only that but as an added bonus and reward for taking action today, you will have complete access to the continually updated trainings and become a fully fledged member of our Prosperity Team, as well as having one to one access with me to support you and work with you every step of the way.

 

You have everything to gain from investing in this today.

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I’ll see you on the inside!

Here’s to your online success!

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Daniel Mancini
Facebook.com/Mancini.UK
Daniel-Mancini.com
info@Daniel-Mancini.com

 

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.STo get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

P.P.P.S: To join our Prosperity Team and have access to these daily training webinars, morning mindset calls, continually updated trainings, marketing tools and much MUCH (MUCH) more, Click Here, sign up and I’ll be in touch with you

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