• Hear
  •  
  •  
  • Dangerous
Posts Tagged ‘how to do email marketing’

4 Ways To Structure Emails To Improve Conversion Rates.

By Daniel Mancini On November 22, 2015 No Comments

4 Ways To Structure Emails To Improve Conversion Rates.

In this post however we will take a closer a look at some of email marketing best practices and ways we can structure the body of our emails to improve conversion rates.

 

The “nuts and bolts”, if you like.

 

First of all, let’s clarify one thing…

 

ALL we are doing here is sending an email. It’s no more complex than that.

how to structure emails

While there are clearly, ‘scientifically’ proven ways for effective email marketing, (improving conversion rates etc), and we can approach our email marketing with a scientific stance;

This is NOT rocket science, and is in fact very EASY once we embed these concept in our mind.

One of my pet peeves about Internet marketing is the over complicating of otherwise very simple information that is very easy to implement.

Learning how to structure emails rates is one of the simplest yet most effective ways to improve conversion rates.

 

(1) Make Your Emails NARROW

When writing your email body, ensure that it is narrow and no more than 50 – 60 CHARACTERS wide (including spaces).

Notice how this email has been written in easy to read chunks, 1-2 sentence paragraphs and no longer than 50-60 characters wide (including spaces)

email marketing best practices

We all use different laptops with different width.

Follow this rule of thumb and your email body will be at a width that is easy to read.

This does not require any extra head movement or strain from your prospects.

Have you noticed how the leading social networking sites such as Facebook use NARROW news feeds?

This is because they know from research that narrow text is easier to read, lighter on the eye and keeps users engaged for longer amounts of time.

Success leaves clues.

Take a look at the emails from your favorite email marketers.

The best ones will always use narrow paragraphs to improve conversion rates.

email marketing tips

 

(2) Write in CHUNKS

Writing your email body in bite sized chunks is another good way to retain your prospects attention and improve conversion rates.

Ensure that your email body is short an easy to read, easy on the eye. Use plenty of white space if you are not already.

Sentences should be between 1 – 10 words long (roughly) and paragraphs should be ideally 1-2 sentences long (do not exceed 3).

Do not be afraid to send ultra short emails.

Keep in mind the purpose of your email body is NOT about presenting, explaining or convincing.

The purpose of your email body is only to make ONE simple action very attractive!

If you couple easy readability with emotional, captivating subject lines, it’s a “one – two PUNCH!!”

 

(3) Don’t be Afraid to write how you talk

To improve conversion rates it is important to be your authentic self when addressing your prospects. 

Be the best version of yourself that you improve conversion ratescan possibly be and do it well.

As far as email marketing best practices go, this is one of the most effective.

You are unique; you are the best version of yourself.  Relax and be yourself.

 


post_middle

Be honest, be open, this transparency will shine through and strengthen the trust and bond between you and your prospects.

Don’t underestimate the POWER of this!

Don’t be afraid to use missing word  e.g. “wanna know why?”, open punctuation (e.g. “…”), or sentence fragments.

Don’t use jargon, just talk like real people talk or as you normally would.

Consider who is your extended public persona (whilst being yourself)? You have to be the best version of yourself.

Decide who you are (authentically) and reach out to your prospects on a personal level.

email marketing best practices

 

(4) Use captivating copy that draws people in

Use your copy in a way that prospects are pulled from one paragraph to the next, making them almost automatically end up reading the entire message.

Examples of how you might use your copy to improve conversion rates this might include…

 

          *Impactful, hypnotic language

 

          *Bold type formatting of important, key words and sentences

 

          *Highlighting (yellow) the most important aspects of your email body.

          *Underline key words or sentences.

 

          *Attention getters such as bullet points and pictures

 

          *Make important paragraphs stand out from the rest of the copy using asterix marks

 

          *Use a text font size of at least twelve (sometimes 13 or even 14)

 

          *Arial, Verdana and Georgia are good fonts to use for your email copy.

********************************************************************************************************

This is an example of how you may wish to adopt some email marketing best practices such as using asterix to make particular paragraphs and sentences stand out from the rest of your copy and grab your prospect’s attention and improve conversion rates.

********************************************************************************************************

 

It is important to use formatting features such as bold type, yellow highlighting or underlining sparingly.

email marketing help
Do not over do it, as this will reduce their effectiveness and make it more difficult to improve conversion rates.

Don’t be afraid to experiment with the copy of your email body.

 

 

Use a structure that’s easy to read and pulls your prospect through the copy, right through to your call to action.

These points alone are excellent ways to improve conversion rates and are some of the best email marketing practices to observe.

basic seo tips for bloggers

 

I hope this has been useful for you, if you have any further questions just get in touch with me by my contact information below.

If you haven’t done so already, go ahead and click the link below to sign-up to my 10 Day Internet Marketing Fast Start Training Course.

I look forward to getting to know you personally, I look forward to working with you and connecting with you personally.

To get your hands on a very powerful vehicle that I am currently using to generate an income stream for myself online…

Click Here, watch the video and follow the instructions.

Once you go ahead and Take Advantage Of This Opportunity, I will be in touch with you and will be there to work with you every step of the way until you reach your vision and beyond!

So Click Here, watch the video and follow the instructions.  Get Started Today!

See you on the beaches of the world!

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additional help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

 Leave your comment below,share and re-tweet if you enjoyed this post “4 Ways To Structure Emails  To Improve Conversion Rates” and found it useful in anyway.



How To Make Money At The Click Of A Button

By Daniel Mancini On November 5, 2015 No Comments

How To Make Money At The Click Of A Button

compelling content
Sending a broadcast email to your email mailing list is potentially the most POWERFUL button available to you as an Internet Marketer.

By sending about a simple email to your subscribers you can literally make money with the click of a button!

how to make an autoresponder broadcast message with aweber Of course this depends on how profitable your niche is, the quality of the product you are promoting, the relationship you have with your list and the number of subscribers you have on your mailing list.

In the above video I demonstrate the simple process of how I go about broadcasting my regular newsletter to my subscribers.

While I do include a promotional link in every email I send, even in my non promotional emails (e.g. my regular newsletter).

However, imagine this for a second…

You have a list of 1,000 subscribers…

make money at the click of a buttonYou send out a promotional email to your list promoting a high ticket offer, proven to convert that makes you $750 per sale.

Out of those 1,000 people 100 people open and say only 5 people buy..

How much did you make by sending that ONE email?

You just made $3750 with the click of a button!

Can you see the power of email marketing?

This is power of building a mailing list of targeted subscribers in a profitable niche and then subsequently developing an nurturing a relationship with that list!

If you have been following me for any period of time you will have constantly heard me talking about growing your list!

Would like access to multiple high ticket products that NOT ONLY teaches you fantastic ways to grow and market your business online but also enables you make $750 and $350 for one single sale!

Not only that but you can even make $25000 for one single sale?

If you would like to access this you can do so by Clicking Here and watching this video and following the step by step instructions

I hope this has been useful for you, if you have any further questions just get in touch with me by my contact information below.

If you haven’t done so already, go ahead and click the link below to sign-up to my 10 Day Internet Marketing Fast Start Training Course.

I look forward to getting to know you personally, I look forward to working with you and connecting with you personally.

To get your hands on a very powerful vehicle that I am currently using to generate an income stream for myself online…

Click Here, watch the video and follow the instructions.

Once you go ahead and Take Advantage Of This Opportunity, I will be in touch with you and will be there to work with you every step of the way until you reach your vision and beyond!

So Click Here, watch the video and follow the instructions.  Get Started Today!

See you on the beaches of the world!

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additional help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

 Leave your comment below,share and re-tweet if you enjoyed this post “How To Make Money At The Click Of A Button” and found it useful in anyway.



  • Dangerous
  • tpf.longbanner.1
  • ipas2.1
  • Recent Posts

  • ipas2.2black
  • Photo
  • Categories

  • Grab My 10 DAY 
    Internet Marketing
    FAST START  Training!

  • Submit your 
content Every Day to 25 social 
bookmarking sites, all on unique 
C class IPs... FREE.
  • Grab My 10 DAY 
    Internet Marketing
    FAST START  Training!

  • Red Square 300x250
  • Try Market Samurai For Free!
  • OnlyWire - Promote your blog
  • Grab My 10 DAY 
    Internet Marketing
    FAST START  Training!

  • RSS RSS Feed

  • Tags

  • Grab My 10 DAY 
    Internet Marketing
    FAST START  Training!

  • Dangerous
  • tpf.longbanner.1
  • Hear
  • ipas2.1
  • Recent Posts

  • ipas2.2black
  • Photo
  • Categories

  • Grab My 10 DAY 
    Internet Marketing
    FAST START  Training!

  •