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Posts Tagged ‘how to do seo’

Top 3 SEO tips for beginners for ranking higher on the search engines

By Daniel Mancini On November 21, 2015 No Comments

Top 3 SEO tips for beginners for ranking higher on the search engines

There is so much online competition for traffic that search engine optimization, or SEO, is critical for those who want to stand out.

People use search engines to find products, new companies, and information.

In todays market, havinseo optimisation tipsg a strong ranking on the search engines can have a very positive impact on the online exposure your business receives.

You can optimize your website by using a lot of different techniques.

When the system is efficient, results will be more relevant.

The following 3 SEO Tips for beginners will help shed some light on the types of things you can do to increase your chances of ranking higher on the search engines…

SEO Tips For Beginners…

(1) Use Pay Per Click

search engine optimisation techniquesWith Pay Per Click (PPC) advertising you literally bid to rank your site/web page(s) higher on the search engines.

Search engines (such as Google) will require you to bid for the price you wish to pay per click to your landing page, i.e the web page you wish people to arrive at subsequent to clicking on your ad.

Some very effective affiliate marketing campaigns rely on pay-per-click arrangements for generating revenue.

Although the profits start small, they can rapidly increase based on affiliate referrals.

PPC advertising is not just limited to the search engines however.

search engine optimisation guide

While PPC is a form of Search Marketing in it’s own right, it is still a branch of SEO.

Take a look at the above image which depicts the search engine results for an entered keyword on Google.

If you use PPC, the ads you successfully bid for will appear at the very top and on the right hand side column.

This is where all of the inorganic results appear (i.e. the paid search results)

You can also bid to place your ads on other websites; Facebook being an excellent example the offers PPC advertrising (an arguably cheaper and more effective method of PPC).

If done correctly PPC can procuce amazing results for people.  Alternatively PPC horror stories aren’t rare either.

Pay Per Click advertising on the search engines ins known as INORGANIC SEO.

While the down side of this being that your ‘top slot’ on the search engines will last only as long as your most recent campaign, you will benefit on the other hand from almost INSTANT results.

 

search engine optimisation tutorial

Aswell as the luxury of honing your PPC campaigns down to a total SCIENCE and the possibility of writing your own checks each month subsequent to working out things such as your conversion rates, cost per clicks etc etc.

While the skill of successful PPC markeing is by no means rocket science, it is something you’d better study first before embarking on a PPC campaign.

PPC certainly can benefit your business, but make sure you know what you’re doing first!

 

(2) SEO Tips for Beginners

One of the most basic SEO Tips for beginners is to ensure that searsearch engine spidersch engines are able to  find you easily.

Give web spiders directions on making their way around your site, and they will more easily pull up your page due to keywords…

Correct use of keywords and metatags will help drive visitors to your site by allowing search engine spiders to properly rank your page in the listings.

Be sure to put your keyword in your site’s page title.   Choose a smart, appropriate title that will give users arriving at your site a good first impression.

Help them out by featuring a site map.

This shows what is imposearch engine spiders and robotsrtant on your site, and it gives the search engine spiders an idea of how you website works.

Search engines are known to be attracted by a site map.

Devising a site map may help SEO, and also help visitors find their way around your site once they arrive.

 

A site map is a great tool to help people locate pages within your website.

Visitors can use the site map to navigate your website. The more navigable your site is, the more traffic you will get.

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(3) Get Busy Blogging

Having a Blog (such as this one) is one of the best strategies you can use to generate ORGANIC, residual, long lasting wholesome search engine rankings.

CONTENT IS KINGblogging for beginners

By becoming a profilifc producer of informative, engaging, useful and helpful content, you are making the search engines job easier.

That is you are helping them to help search engine users find informative, useful and helpful solutions to whatever it is they were searching for online (in this case being your search for “SEO tips for beginners” or something of that nature).

By assisting Google (for example) serve their service users better and in turn obtain repeat business, they will rewward you richly by ranking YOUR blog post(s) higher up on their search results.

Should Google deem your blog post(s) to be of high value and relevancy to the searches being conducted for any particular keywords or phrases they will rank your blog post higher.

Starting a blog about your website and participating in other related blogs can be one of the best SEO tips for beginners to consider…

The algorithms used by search engines are particularly favorable towards blogs. Blogs are consistently updated and have structured data, both things algorithms like.

As a genral rule of thum…

The more quality backlinks you have to your site, the more social popularity your site has (i.e the number of unique facebook likes, tweets, google +’s etc) and the higher ‘Page Rank’ your site has, the higher your page is likely to rank.

basic seo tips for bloggers

 

I hope this has been useful for you, if you have any further questions just get in touch with me by my contact information below.

If you haven’t done so already, go ahead and click the link below to sign-up to my 10 Day Internet Marketing Fast Start Training Course.

I look forward to getting to know you personally, I look forward to working with you and connecting with you personally.

To get your hands on a very powerful vehicle that I am currently using to generate an income stream for myself online…

Click Here, watch the video and follow the instructions.

Once you go ahead and Take Advantage Of This Opportunity, I will be in touch with you and will be there to work with you every step of the way until you reach your vision and beyond!

So Click Here, watch the video and follow the instructions.  Get Started Today!

See you on the beaches of the world!

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If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additional help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.S: To get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

 Leave your comment below,share and re-tweet if you enjoyed this post “Top 3 SEO tips for beginners for ranking higher on the search engines” and found it useful in anyway.



Top 3 Things To Enhance The Power Of SEO For Your Business (Part 1)

By Daniel Mancini On June 8, 2015 No Comments

‘What Is SEO? How Do We Define It? And What Are The Three Key Things That We Can Do To Ensure That You Are Enhancing The Power Of SEO To Benefit Your Business?

For Part 2 Of This Post (Click Here)

So What Is SEO?

SEO is simply an abbreviation for ‘Search Engine Optimization’

What is ‘Search Engine Optimization?’

Search Engine Optimization is simply ‘optimizing your website to ensure that it ranks in the top 10 search results, on the first page of the results pages of the search engine, when a particular keyword (or keyphrase) is typed in.

For example…

what is seoLet’s say someone’s business is that they are a Chiropractor in New York.  So if somebody types in the keyword “Chiropractor New York”.

Their objective would be for their business to appear in the first page of the search results. At least in the top ten search results that appear when somebody types in the keyword “Chiropractor New York”.

Basically, it’s optimizing your website so it performs well in the search results when anybody types in a particular keyword on Google, or indeed any other search engine.

So ‘How Does SEO Work?’

As I’m sure you can appreciate, there are whole books written on this topic. “How Does SEO Work?” is a very vague and very broad question…

However, we can actually answer this question in just a few short sentences…

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How Does SEO Work?

Simply put…

how does seo workIf you put customers (i.e. the customers of the search engine, i.e. the searchers) a good user experience, then you will be ranked on the first page of Google.  

It’s a simple as that really…

Basically, the search engines have certain statistics and certain things that they measure, and certain algorythms that they operate by, which they use to define whether you are giving their customers a good user experience.

For example…

If your website is helping to solve the problems of the searchers, Google will give your website higher weight over others.

Things like ‘The Bounce Rate’, which is basically a measurement of how long people stay on your site.

So think about it…

reduce your bounce rateIf somebody types in a search term (e.g. ‘How To Cure My Arthritis’), and they come to your website and they are spending a significant amount of time on your website, it shows that your website is of value to that particular user.

Having a low bounce rate and getting people to stay on your site for longer, causes search engines to look upon your page favorably.

And also other things like if people don’t click the back button.  If searchers land on your page and then you lead them to a further call of action (for example a sales page).

how do we define seoSo if they come onto your website, read what you have to say, and are satisfied with what you are offering…

…and then they click on a link in your website and then are redirected to a different location as opposed to turning back to the search engine and searching again…

That’s another indicator that you are actually providing the searcher with the answer that they are looking for.

So by reducing the bounce rate, by keeping people on your website for longer, and actually giving them a clickable action that they are doing once they visit your website are two ways that you can let Google and the search engines know that you are giving their customers what they need.

So How Does Search Engine Optimization Work?

Basically, by letting the seach engines know that you are giving their customers (i.e. the searchers) a good service.

So search engine optimization…

What is it?

It’s ranking on the first page or the top te search results of the search engines (i.e. Google, Yahoo, Bing etc)

How does it work?

You provide the searchers of the search engine (i.e. the search engine’s customers) with good service.

So that’s how it works…

So what arthe three things that you can do to ensure that you are best enhancing the power of search engine optimization.  So how do you ensure that your website is actually meeting the criteria that Google want you to meet?

Basically…

Fundamentally, there are basically THREE things that you really nee to be doing to ensure that you rank on the first page of Google and the search engines.

And essentially, theses three things can even be broken down even further into one thing that you need to be doing on a consisten basis…

So we’ll talk about them now…

So what are these three things?

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1. Ensure that your website is organised and is easily navigable by the user.

So make sure that all of your content is organised very nicely, and that it’s very easy to navigate.  

Make sure that navigating your website is very clear, very simple and that all of your content is structured accordingly, so that it’s in all different categories and that it’s all really neatly tied together.

And also, you want all of your content to be RELEVANT.

how to do seoSo you want your website to be easily navigated and you want your content to be relevant to a particular purpose.  So make your website specific (as possible) and make it easily navigatable.

That’s the first thing that you want to do…

So basically, you want to give visitors to your website a good, general user experience.

Not only do you want your website to be easily navigatable, your content to be structured and in order very clearly, you also want to make sure that your website loads very quickly, so that it has a good performance, so that it doesn’t take too long to load up.

So make sure that it loads quickly, it’s a efficient website, it’s easily navigable and it gives users a general, good user experience.

how to make an online business

 

2. Ensure that each page of your website is linked to only one keyword or key-phrase per page

And when we are talking about per page, we’re talking about per post. So every single URL is classed as a page…

how many keywords per pageSo say for example. If you are watching this video now on my blog, this will be a post, there will be a specific URL for this particular post and this post is what the search engines define as a “page”.

So remember

 

Google doesn’t actually rank WEBSITES…It only ranks PAGES…

So it won’t look at your whole website, it will just look at a particular page, and rank that accordingly. So make sure that every single page (i.e. every single post that you do) is only linked to one keyword or keyphrase per page, and that it is relevant to the niche that you are involved with.

So that’s step two.

Make sure that every page is keyword relevant, and you only target one keyword per page.

So regarding the question: What Are The Three Key Things That We Can Do To Ensure That We Are Enhancing The Power Of SEO To Benefit Your Business? the first two are concerned with ‘on page optimization’ (i.e. to do with what your website is doing and what’s on your website).

 

3. Make ure that your ‘off page optimization’ is sufficient.

What do we mean by ‘off page optimization? Basically, we’re talking about back-links really…

We’re talking about backlinks to other websites, so make sure that your website / web page is in someway linked to to other websites…

Be that social networking sites, high authority sites.

off pageAs you may know, there are certain websites that have high authority. For example Google is a high authority site, Facebook is a high authority site, Yahoo is a high authority site.

There are loads of high authority sites. You want to ensure that you have good off page optimization, and that your blog or website has backlinks to other high authority sites…

Sometimes you might hear people coin the term “white hat” and “black hat” SEO.  In truth, there is no such thing as white hat SEO.  If people appraoch your business and are talking about offering you white hat SEO services, frankly it’s a fabrication.

There’s no such thing as white hat SEO.

black hat seiFor the want of a better word, you have to manipulate the search engines There has to be a degree of manipulation of the Search engines.

There’s no such thing as pure, clean, white hat SEO…

Let’s say you have to positively manipulate the search engines in some way…

By getting loads of back-links, there are certain software and techniques that you can incorporate into your marketing strategy to ensure that you are getting high quality black hat SEO backlinks from high authority sites to your website and web pages…

So that’s the third thing…

You must ensure that you are getting high quality, high volume, backlinks to your wesbite and web pages which is basically what we call “off page optimization”…

So these are the three things that you need to focus on today to start harnessing the power of SEO.  And like I said, this is a very detailed subject, there are loads of different tips and tricks that you can us.  Not that you should feel overwhelmed, it’s very easy.  You can learn this stuff in a very short space of time.

internet marketing tutorials

If you found this post useful, or feel that other people may benefit from what you have just read/watched, feel free to share it with your friends and peers on your various social networks.

Additionally, If you would like additionaly help with marketing your business or indeed setting up your own online business, get in touch with me and I’ll be more than happy to help.

While you are here, if you haven’t done so already, sign up to my 10 Day FREE Internet Marketing Fast Start Training course (Click Here) where I will take you step by step what you need to do in order to get your online business up and running and start making an income on the Internet.

I’ll see you on the ‘Inside’

Here’s to your online success!

how to forward a domain on godaddy

Daniel Mancini
info@Daniel-Mancini.com
Facebook.com/Mancini.UK
Daniel-Mancini.com
Internet-Marketing-Tutorials.com

P.S: If you have ANY questions you would like to ask about Internet Marketing, Online business or promoting your business online, then feel free to send me an email at :info@Daniel-Mancini.com and I will get back to you with a reply.

P.P.STo get your hands on the FIRST EVER complete online business franchise system, tried, tested and PROVEN to make money, Click Here!

Leave your comment below,share and re-tweet if you enjoyed this post on “The Top 3 Things To Enhance The Power Of SEO For Your Business” and found it useful in anyway.



How To Rank 1st Page Of Google In Less Than 3 Hours...

How To Rank 1st Page Of Google In Less Than 3 Hours…

By Daniel Mancini On April 24, 2014 No Comments
How To Rank 1st Page Of Google In Less Than 3 Hours...


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